Tag " public relations"

'If You Don’t Really Like People and Think Everyone’s an Idiot – PR Isn’t the Place for You'

'If You Don’t Really Like People and Think Everyone’s an Idiot – PR Isn’t the Place for You'
Last year, HSE launched its new joint course with Mail.ru called Communications in IT, where the head of RBC Group’s press centre, Egor Timofeev, was an invited speaker. In the latest edition of Success Builder, Egor talks about how the roles of a journalist and a PR specialist differ, why media is hard work, how to fight fake news, and how to be part of a brand on social media.