Tag "startup"

Why Study after University: Continuing Education at HSE

HSE alumna Irina Demina
In 2011, HSE graduate, Irina Demina, launched the startup ‘Button For Life’ (Ru: Кнопка жизни) - a round-the-clock service for elderly people and people with disabilities. Since 2016, Irina has graduated from three programmes offered by the Centre for Continuing Education at HSE’s Faculty of Computer Science and is planning to do more. Irina told the HSE news service about how the knowledge she acquired has helped her to reach new heights in business.

'Your Only Capital in Business Is Your Brain'

'Your Only Capital in Business Is Your Brain'
The digital age is opening up more and more opportunities for some of the most unbelievable startups imaginable – startups for which ideas and a drive to conquer new business territories take precedent. For Vitaly Aleksandrov, an HSE alumnus and the founder and head of the studio Out of Cloud, this territory was email marketing. Below, he tells Success Builder how correct distribution methods differ from spam, how to write meaningful letter, and whether a student is able to make money off of scholarships.